Price changes report

How many times the repricer moved one of your prices over the date range you pick, which way those prices went, and what set each change off.

The price changes report counts how often the repricer moved one of your prices. Over a date range you pick, it tells you how many of your prices it changed, how many of those went up, and how many went down.

One of your price changes on its own is one row on pricing activity. This report is the same activity counted instead of listed, so it answers what a list of your changes cannot. It tells you whether your repricing has been busy or quiet, and which way it has been pushing your prices. It also tells you which of your regions it works hardest in, and what has been setting it off.

You find it under Reports in the sidebar down the left, on the card named Price Changes. Click that card and Price Changes Report opens in a dialog over the screen. Inside it are four numbers across the top, a chart of your days, a chart of your regions, a chart of your reasons, and a table. A report only counts what already happened, so there is nothing here you can break by clicking it.

Before you start

What your role lets you do here

Admin, Manager, Editor and Analyst all open this report and read every number in it, so whatever your role you get the whole thing. Nothing on it changes a price, a listing or a strategy, so you can open it and click around freely. Roles are set in team, roles and permissions.

A change here is a decision, not a price on the channel

Every number on this report counts the moment the repricer settled on a new price for one of your listings. That comes before your sales channel has been told, and before the channel confirms anything. So a count here is what your strategies decided, and not what a shopper is seeing. What Repricer writes covers what happens to a price after that.

This matters most while an integration is in Preview Mode, which is where every connection starts. The repricer calculates your prices there and sends none of them, and those decisions are counted here like any other. So a new organization can open this report to hundreds of changes with nothing at all having gone out.

How to read the price changes report

1. 1

   Open the report

   Click Reports in the sidebar down the left. You get six cards. Click the card named Price Changes and your report opens in a dialog over the screen, headed Price Changes Report.

2. 2

   Pick the period you want counted

   In the bar across the top of the dialog is a dropdown reading Last 30 days. Open it and pick another period from the list. You can also pick a start date and an end date of your own on the calendar beside it.

3. 3

   Read the four numbers

   Overview is the heading over the row of figures at the top. Total Changes is how many of your prices moved, and Price Increases and Price Decreases split that between the two directions. Hover the small info icon beside any of them and you get a sentence saying what it counts.

4. 4

   See how the period went

   Daily Activity is the chart under the numbers. One bar is one day, with that day’s increases in green and its decreases in red.

5. 5

   Find what set the changes off

   Scroll down to Change Reasons, the third chart in the dialog. One bar is one reason, longest bar first, so the reason at the top is the one behind most of your changes.

That is the whole report. Close the dialog with the × at the top of it, with the Escape key, or by clicking outside it. You come back to the six cards with your date range as you left it.

Everything below explains one piece at a time. You do not need any of it to read a number. The section after it, What the numbers count, is worth your time on the day two of these figures do not add up.

Every option in detail

The dialog is one column you read from the top down: Overview, Daily Activity, Changes by Region, Change Reasons and Daily Breakdown. The sections below follow that order.

The date range and the Integration, Account and Region dropdowns are in the bar across the top of the dialog. They narrow all five parts of your report at once. Reports covers what each of those does.

The four numbers at the top

Overview is the heading over the row of numbers at the top of the report dialog. Each one is a label, a figure and a small info icon you can hover.

Read the two directions against each other before anything else. Between them they tell you which way your prices went, and Change Reasons further down tells you what was behind it.

Total Changes is not Price Increases plus Price Decreases. A price the repricer set for the very first time has no earlier price to measure against. So it counts in your total and in neither direction, and there is a section on that further down.

Avg / Day divides by the days you picked, not by the days something happened. A quiet week pulls it down the same way an empty week does. Two of the ten periods give it nothing to divide by at all, and there is a section on both of those too.

One kind of change on your report is not the repricer’s. A price you type into Manual Price on one of your listings is counted like any other change, under the reason Manual price. Pricing on a listing covers where you type it.

Reading the daily activity chart

Daily Activity is the chart under the four numbers at the top of the report dialog. It has one bar for every day in your range, oldest day at the left and today at the right.

Each bar stacks that day’s two directions together, with Increases in green and Decreases in red, and the legend under the chart names the two. Hover any bar, or tap it on a phone, and you get that day and both of its figures.

A bar can be shorter than the same day’s Changes figure in the table further down. The bar is built from your two directions only, so a day whose one change was a first price gives you no bar at all while that figure reads 1.

Read the chart when you want the shape of your period, and read the table under it when you want a day.

Reading changes by region

Changes by Region is the bar chart under Daily Activity. A region is one place a seller account sells, so one of your Amazon accounts selling in two countries is two bars here. Accounts and regions covers where your regions come from.

You get one bar per region, longest first. The region’s name is at the left of the bar and its count of changes is at the right, so you can read a figure straight off it.

That count is all this chart splits up for you. Which way those prices went is not on it, so a region with 400 changes tells you where the work happened and not what the work did.

When nothing of yours changed anywhere in your range, the panel reads No regional data available instead of drawing bars.

Finding what set your changes off

Change Reasons is the third chart in the dialog, under Changes by Region. One bar is one reason, with its count at the right and the longest bar first, so the top bar is behind more of your changes than any other.

There are 13 reasons and every one of your changes gets exactly one of them. What each one means is in pricing activity, which is also where you read the reason behind a single change instead of a count.

Two of the 13 are worth knowing before you read the chart. Manual price is a price you typed yourself, and Initial price is one of your listings being priced for the first time. Every other reason is a decision one of your strategies made.

A reason none of your changes were given is missing from the chart, so a short list here is normal. When your range has no changes in it at all, the panel reads No reason data available.

Reading the daily breakdown table

Daily Breakdown is the table at the bottom of the report dialog, under Change Reasons. It is where you get the exact numbers.

The table opens with your newest day first. Click any column heading to sort by that column instead. Above the rows is the same toolbar every other table in the Repricer gives you, with Search, Columns, Filter and Density on it. Filters covers what those four do.

There is a row for every day in your range, including the days nothing of yours changed. Those days read zero instead of being left out, which is what keeps your chart above them continuous.

This table has no pages, so every one of its rows is on screen at once. A short range gives you a short table, and All time on a long history gives you a very long one. Scroll it, or pick closer dates.

A day here runs from midnight to midnight in UTC, not on your own clock. So a price that moved at 7 in the evening in Los Angeles is counted into the next day on your report. The same change reads as that evening on pricing activity, which uses the timezone on your profile.

Limits

What this report cannot do

What the numbers count

Four things about these numbers surprise people the first time. All four are worth knowing before you take a figure off this report and use it somewhere else.

Why your two directions do not add up to your total

Price Increases and Price Decreases compare each new price with the one your listing had before it. The first price the repricer ever sets on one of your listings has nothing before it, so there is no comparison to make.

So that first change counts in your Total Changes and in neither of the other two. It is the same change that reads NEW in the Change column on pricing activity, and it is under Initial price in Change Reasons.

A gap of a few is a handful of new listings that got their first price inside your range. A gap the size of your total is a whole catalog being priced for the first time, which is what your first repricing run looks like.

Why Avg / Day is not the average you expect

Avg / Day is the fourth of the numbers at the top of the report dialog. It divides Total Changes by the length of the period you picked, then rounds the answer to a whole number. It does not divide by the days that had a change on them, so your quiet days pull it down.

Two of the periods you can pick give it nothing to work with.

All time has no length, so there is nothing to divide by. The figure comes out as an infinity sign, or as NaN when your history has no changes in it at all. Read Total Changes instead, and pick a named period when the average is what you came for.

A custom range that ends in the past divides by the days since your start date. Ask for one week last March and your total is right for that week. Your average is spread over every day between then and today, so pick a named period here too.

Why this report and pricing activity can disagree

Both count the same decisions, so most of the time the number here matches the rows you get there over the same period. Two things pull them apart.

A change decided in Preview Mode is counted here and left off there. Preview is where every connection starts, and the repricer calculates prices there without sending any of them. Pricing activity has no row for a single one of them, so your two figures only line up once you are live.

One decision on an Amazon business price is one change here and two rows there. The repricer settles your shopper price and your business price in the same decision. Pricing activity then gives each of your two prices a row of its own. B2B pricing covers when you have both.

Why a total you read last month can come out smaller today

Every price change is kept with the listing it happened on. Delete or close one of your SKUs on the sales channel and the next sync removes that listing here, along with every change it ever had.

So a period you counted before can come back smaller, and nothing on the report tells you that is what happened. Pricing activity has the same warning on it for the rows themselves.

When something goes wrong

Every message that can appear in place of this report is on reports, with what to do about each one. The two below are the ones this report has of its own.

Every number reads zero

This report does not tell you it found nothing. A range with nothing in it gives you zeros in the four numbers, an empty chart, and rows of zeros in Daily Breakdown.

Three things to check, in this order:

A panel says it has nothing to show

Where to go next